by Kickstarter | Apr 19, 2022 | Branding
Written by Lauren Woods Storytelling is the practice of using a narrative to communicate a message and humanise your brand. It helps consumers to understand why they should care about something and therefore take action. We have all read and been told stories, but...
by Kickstarter | Feb 1, 2022 | Branding
Business Women in crowned Diversity and Inclusion Champion at the Business Awards UK 2021 BWi have been named Diversity and Inclusion Champion at the Business Awards UK 2021. This award is in recognition of their unique approach to the Government’s Kickstart Scheme...
by admin | Jan 26, 2021 | Branding, Media, Strategy
Social media has revolutionised communications and is most assuredly here to stay. I’m an advocate personally and professionally and although I’ve read the warnings and have teenage children, my view is that social media is, on balance, a very good thing. As a quick...
by admin | Nov 23, 2020 | Branding, Content Marketing, Strategy
Imagine you are going to a networking meeting, it’s your first time. You have your sales pitch at the ready. When you get to the event you grab a coffee and scan the room… someone immediately approaches you and starts talking. They introduce themselves and begin to...
by admin | Nov 16, 2019 | Branding, Strategy, Technical
You’ve probably heard of web hosting, along with all the other techy terms associated with websites… but do you really understand what it means? And do you know what to look for when choosing a web host? Do I really need web hosting? The quick and easy answer to this...
by admin | Nov 4, 2019 | Branding
This is not the blog I had envisaged, as I set up my business at the start of the year, but circumstances change and we must adapt too. Well, let’s begin. What a time of uncertainty, upheaval. A change to my routine. All of the things that, as human beings, we’re not...
