Strategy Archives - Page 2 of 3

The marketing you do before hitting any social buttons

by admin | Jan 26, 2021 | Branding, Media, Strategy

Social media has revolutionised communications and is most assuredly here to stay. I’m an advocate personally and professionally and although I’ve read the warnings and have teenage children, my view is that social media is, on balance, a very good thing. As a quick...

Why empathy will grow your social media audience

by admin | Nov 23, 2020 | Branding, Content Marketing, Strategy

Imagine you are going to a networking meeting, it’s your first time. You have your sales pitch at the ready. When you get to the event you grab a coffee and scan the room… someone immediately approaches you and starts talking. They introduce themselves and begin to...

Thinking of getting a website?

by admin | May 18, 2020 | Content Marketing, Strategy, Technical

For those of us who grew up having to ask a clever person or find a book in a library to answer our questions, we really have come a long way. Today, Google handles 3.5 billion searches per day, that’s about 40,000 every second. We no longer use those heavy books...

Do I really need web hosting?

by admin | Nov 16, 2019 | Branding, Strategy, Technical

You’ve probably heard of web hosting, along with all the other techy terms associated with websites… but do you really understand what it means? And do you know what to look for when choosing a web host? Do I really need web hosting? The quick and easy answer to this...

10 ways to stay productive working from home

by admin | Sep 2, 2019 | Branding, Content Marketing, Strategy, Technical

Photowall kindly gifted me this canvas print. All words and imagery are my own! Ever since starting my own business, I’ve had to create a routine which will motivate me to work every day and allow me to constantly produce my best work. As I’ve been working from home...

Can you just pick up my dry cleaning?

by admin | Nov 25, 2018 | Strategy, Wellbeing

In the pre-Covid world, working from home – or anywhere that’s not a ‘regular’ office – was often seen as the ideal answer to any number of questions. Many of us were forced to do it over the summer but now that our options are opening up again, is it really a...