LinkedIn Made Simple On-Demand Workshop Recording

Description

Whether you’re a business owner, freelancer, consultant, coach or professional looking to raise your profile, you’ll discover how LinkedIn can become one of your most valuable business tools. You don’t need to be tech-savvy, have thousands of connections or spend hours creating content. You simply need the right strategy.

This practical LinkedIn workshop is designed to help women in business build confidence on LinkedIn, improve their LinkedIn profile, strengthen their personal brand and create more opportunities through genuine networking and increased visibility.

Rather than teaching quick fixes or complicated marketing tactics, this workshop takes a practical, realistic approach designed for busy women in business.

This workshop is ideal if you:

Have a LinkedIn profile but rarely use it or you’re starting from scratch
Want to attract more clients, referrals or collaboration opportunities
Feel unsure what to post or how to make LinkedIn work for your business
Want to build your personal brand and become more visible online
Feel uncomfortable promoting yourself and would like a more authentic approach
Are looking for practical, realistic strategies that fit around your business and busy schedule

Imagine if you could…

Feel confident about your LinkedIn presence by knowing that your profile clearly communicates your value and professionalism.
Attract opportunities without feeling like you’re constantly selling.
Create visibility that naturally leads to conversations and enquiries.
Build meaningful professional relationships, connecting with people who genuinely support your business growth.
Know how to be visible without spending hours on the platform
Understand how little but regular actions increase your visibility.

You’ll leave knowing how to

Build a LinkedIn profile that represents your business professionally
Increase your visibility in a way that feels authentic
Grow a network of meaningful professional connections
Create a simple LinkedIn routine that fits your schedule
Use LinkedIn confidently to support your marketing and business growth
Turn LinkedIn into a valuable source of opportunities rather than another task on your to-do list

Build your visibility, confidence and business opportunities without the overwhelm.

2hrs. Can pause & come back to it whenever you want to as you have lifetime access.

You will learn:

✓ Why LinkedIn matters in 2026

✓ The latest LinkedIn trends

✓ How to optimise your profile

✓ What you see vs. what others understand

✓ Networking naturally

✓ Outreach strategies

✓ Time efficient use of the platform

✓ Increasing visibility consistently

✓ How to Stay Visible Without Spending Hours on LinkedIn

✓ How to create a simple LinkedIn routine that fits your schedule and helps you stay visible, consistent and effective.

PAYG for £39$Watch in Portal$

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“Sarah‘s LinkedIn workshop has been invaluable to me. She helped me optimise my profile, and understand the platform better so that I can use it to help grow my business. Hands down one of the best, most useful workshops I’ve ever done. Highly recommend Sarah – she’s a mine of information and lovely to work with too.”

(Helen Langford)

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“Sarah helped me to restructure my LinkedIn profile, so that I can easily communicate what I stand for and connect with like-minded people. “

(Nils)

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“Beyond networking, the workshops are fantastic value and have helped me grow my skills…Huge thanks to the BWI community for the warmth, support and knowledge you’ve shared with me this year. “

(Kate)

Sarah Durance

LinkedIn Mentor and Business Support

Like many people, Sarah created her LinkedIn profile during her corporate career over 10 years ago. When she started her own business in 2021, she began using the platform to market her services and quickly discovered the opportunities it offers for building relationships, increasing visibility and growing a business.

Since then, LinkedIn has become a key part of her work, and she now helps others make the most of it too.

Today, Sarah supports clients—primarily coaches—with LinkedIn profile optimisation, content creation, outreach and one-to-one LinkedIn training. Through the platform, she has attracted clients, collaborations and referrals, and she loves helping others discover how LinkedIn can work for them in a way that feels authentic, strategic and manageable.

Sarah holds a Master’s degree in Intercultural Communication and has always been fascinated by how people communicate, connect and build relationships. Combined with her passion for social media, this gives her a unique perspective on creating an online presence that is both professional and genuinely engaging.

What Sarah enjoys most about LinkedIn is its ability to bring people together. It creates opportunities to share ideas, start conversations, build meaningful connections and open doors that might otherwise remain closed.

Her goal is simple: to help self-employed women feel more confident showing up online, become more visible to the right people and use LinkedIn as a powerful tool for growing their business—without feeling overwhelmed by the process.