Ways to Book This Workshop
There are two ways to book this workshop. You can either pay-as-you go for £39 or join for free as a Premium Member:
Pinterest for Business Recording
Description
Pinterest is so much more than social media – It’s the first visual search engine where YOUR ideal clients go for inspiration and aspiration (and it’s still a largely untapped resource!)
In this workshop, Julia will take you through how to use this powerful tool to influence a buyer’s decision and encourage them to buy from you.
We’ll cover the reasons why you should be using Pinterest, how to set up a business profile, using keywords, creating your strategy and then get down to the practical aspects of using Pinterest effectively, creating pins and boards, crafting keyword-rich descriptions, how to master the Pinterest algorithm and how to create a content-rich resource centre, which will keep your ideal clients coming back for more.
For those attendees who own product-based businesses, we’ll look at how Pinterest can help you sell your products, and for service-based businesses, how Pinterest can be used to promote your services.
We will discover how to create compelling headlines that will entice your audience to click through to your website to discover more.
This is an interactive, fun and jam-packed workshop, aimed at giving you the confidence to harness the power of Pinterest for your business.
Discover the secrets to a winning Pinterest strategy: from effective pins and SEO to how Pinterest stands out from other social platforms
You will also receive a copy of Julia’s slides plus a free “Use cases & introduction to tools” guide
2hrs 5 mins. Can pause & come back to it whenever you want to as you have lifetime access.
You will learn how to use AI to:
✓ Why use Pinterest – the stats speak for themselves
✓ The distinct advantages that Pinterest has over other social media platform
✓ The basics of Pinterest for Business – why you should use it, setting up your profile, creating your bio, creating your strategy
✓ Understand your audience and the importance of thinking like them
✓ The in-built tools that Pinterest gives you – understanding the various search options
✓ Accessing “Pinterest Predicts” and how to use it for your business
✓ Keywords and how to use them
✓ How to create a keyword-rich descriptions
✓ Understanding the two distinct feeds that Pinterest gives you, and how to tune them to your specific interests
✓ The Pinterest algorithm
✓ Board basics – What a board is and how to create yours
✓ What is a pin? And how to create one?
✓ Creating killer headlines and how to compel people to take notice of your pin
✓ How to create winning Pininng strategies
✓ Using Pinterest to sell physical products
✓ Using Pinterest for network marketing
✓ Using Pinterest for services marketing
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“I recommend BWi’s Pinterest for Business Workshop by trainer Julia Njapo. It included so much info packed into the 2 hour session and points that I can action right away.”
(Genevieve Owen)
Julia Ngapo
Executive Business Coach
Julia Ngapo is a business coach with over 20 years of experience in the corporate world. She works with women, taking them from authenticity to empowerment, giving them not only the practical, but the mental, emotional, and spiritual tools they need to achieve business success.
Before setting up her coaching practice, Julia was the Marketing Director for a multi-million-pound organisation in the UK and an early adopter of social media for business. Having owned and run several businesses, Julia understands the blocks and issues that women in business may encounter. Her passion is helping women to succeed. To help them understand their why and align that with their business goals and objectives. To help women believe they CAN run a successful business and that they CAN achieve the success they desire.
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