Ways to Book This Workshop
There are two ways to book this workshop. You can either pay-as-you go for £39 or join for free as a Premium Member:

Whether you’re an entrepreneur, small business owner, or part of a larger organisation, this 90-minute masterclass is your gateway to becoming a PR pro.
Many business owners perceive PR as costly, often believing that effective campaigns are financially out of reach. Our workshop aims to dispel this misconception by focusing on securing free PR opportunities across various channels. You’ll learn from insider secrets shared by Rachael, gaining the skills to efficiently navigate the PR landscape cost-effectively. This recording equips you with practical skills to build your media networks from scratch, creating new publicity opportunities for your business. Understanding the time constraints of small business owners, our session offers a toolkit of straightforward, easy-to-implement tactics. These are designed to deliver the results you need without overwhelming your schedule.
What makes this recording different:
You will also receive a copy of Rachael’s Slides.
✓ Learn how to connect with journalists:
✓ Discover how to build meaningful relationships with key media players
✓ Explore how to craft killer press releases: Write compelling stories that journalists can’t ignore
✓ Learn how to become a radio interview pro: Hone your messaging and delivery for impactful radio interviews
✓ Discover the insider secrets that make PR accessible and affordable
✓ Walk away with actionable insights and strategies that can dramatically increase your business exposure across multiple media channels
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“”I have now attended a couple of workshops through BWi and both were extremely informative and useful and the fact that you receive a recording and slides afterwards means that you can look back over the content and refresh your knowledge”
Mary Richards

PR Expert & Founder of Media Matchmaker
Rachael Taplin is an esteemed businesswoman, PR expert, and the visionary behind Media Matchmaker. Honoured as one of the UK’s Top 50 Inspirational Women, Rachael is an authority on leveraging media for business growth.
With her deep-rooted industry connections and practical know-how, Rachael has garnered impressive personal media exposure across TV, radio, and print, including features in national glossy magazines and partnerships with renowned celebrities. This first-hand experience equips her with unique insights into the media landscape, making her the ideal guide for businesses navigating PR and publicity.
This recording is the culmination of years of expertise. It offers participants actionable tactics and insider secrets that have proven successful in their own media campaigns. Whether you’re a PR novice or looking to upskill, Rachael’s training promises a valuable, hands-on experience that will empower you to take control of your own publicity, transforming you from a business owner into a media-savvy entrepreneur.
Saving you up to £180 a month
One month of Premium is less than half the price of one workshop. You can attend on average 3-4 workshops a month for just £15.
You can watch this on-demand recording and our entire collection for free with a Premium Membership!
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