Ways to Book This Workshop
There are two ways to book this workshop. You can either pay-as-you go for £39 or join for free as a Premium Member:
Email Marketing Essentials Recording
Description
Ready to get more from your email marketing?
Have you been thinking of ways to reach your ideal client? Perhaps you’ve already made a start but would like to know more. Do the terms “email marketing,” “lead magnets,” and “e-newsletters” leave you feeling confused?
If this sounds familiar, then this workshop is for you. Whether you’re just starting out or looking to refine what you’re already doing, this interactive workshop will cover everything you need to know to get started, optimise your approach, and reap the rewards. You’ll discover why email marketing remains a powerful tool, along with strategies to grow your subscriber list and techniques to improve deliverability.
This workshop will give you the know-how to grow your subscriber list, improve deliverability, and create effective email campaigns. You’ll leave feeling confident, clear on strategies that work, and equipped to elevate your email marketing efforts.
We’ll also cover the basics of crafting an effective email strategy and how to measure success. Plus, you’ll have the chance to get your burning questions answered in the Q&A at the end, so you leave feeling super confident and ready to maximise your email marketing efforts.
We guarantee zero “geek speak” and ethical, actionable tactics that you can implement straight away.
7 Secrets to help you get the most out of your email marketing campaigns.
You will also receive a copy of Jo’s slides.
1hr 52mins. Can pause & come back to it whenever you want to as you have lifetime access.
You will learn how to use AI to:
✓ Develop a clear, actionable email marketing strategy tailored to your business.
✓ Grow your email list organically without spending on ads.
✓ Improve email deliverability and avoid spam folders.
✓ Create automated workflows to nurture and engage your audience.
✓ Never run out of ideas—learn to create engaging, relevant email content.
✓ Monitor campaign performance and identify key areas for improvement.
✓ Design effective newsletters with a practical, ready-to-use model.
✓ Boost underperforming areas of your marketing through email campaigns.
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“Really helpful workshop, full of insight, practical advice and useful tips.”
Clare P
Jo Hodge
Technical Email Marketing Consultant
Jo is a Technical Email Marketing Consultant who specialises in helping small businesses attract and convert more of their ideal customers with email.
With over 20 years of experience in digital, she provides tailored strategies that align with business goals and resources. Whether it’s a platform migration, optimising deliverability, segmentation, automation building, A/B testing or in-depth reporting and analytics her consultancy services are designed to empower small businesses to harness the full potential of email marketing.
Jo is a Mailerlite Expert, Klaviyo Accredited Partner, Mailchimp Partner and Google Analytics certified.
Website – https://thedigitalmarketingfairy.co.uk/
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Attend this workshop live!
Did you know you can attend this workshop live and interact in real time? Get your questions answered, connect with other businesswomen, and gain practical insights directly from the expert!
All online workshops are hosted on Zoom for an interactive experience. Online workshops are £39 per session or FREE for premium members
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